Episode 38: Contract Design & Simplification: Creating Business-Friendly Agreements with Stefania Passera (Finland) and Paula Doyle (UK)

contract design May 18, 2023

Join us for an enlightening episode of The Legal Creatives Podcast as we delve into the world of contract design and simplification with industry experts Stefania Passera and Paula Doyle. In this episode, we explore the challenges of traditional contracts and how simplification can create agreements that foster strong business relationships and outcomes. We delve into the benefits, processes, and future prospects of contract simplification, while sharing insights on best practices for creating legally sound and business-friendly agreements and the role of technology  

Here's what you will learn:

๐Ÿ“œ The challenges posed by traditional contracts and their limitations

๐Ÿ’กExploring the concept of contract simplification design and its impact on business relationships and outcomes

๐Ÿข Who benefits the most from contract simplification and what are its advantages

๐Ÿ“ Understanding the process involved in simplifying and designing contracts, the key stakeholders, and where to start

๐Ÿ–‹๏ธ The legal validity of visually-based contracts and establishing best practices for creating legally sound and business-friendly agreements

๐Ÿ’ผ Successful examples of contract designs that have fostered strong business growth and relationships and incredible ROI (Return on Investment)

๐Ÿ’ป How technology can facilitate efficient and effective contract design and the measurement of success

๐Ÿค The reactions of contract managers and legal departments to this new approach and its final outcomes

๐Ÿ”ฎExploring the future promising cases and avenues for development in contract simplification


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About our Guests

Stefania Passera is an information designer known for simplifying contracts and legal documents. Based in Helsinki, Finland, she is the founder of Passera Design and collaborates with World Commerce & Contracting as a Contract Designer in Residence. With 15+ years of experience, Passera is considered a pioneer in the field of legal design. She holds a PhD from Aalto University and has served as an Assistant Professor at the University of Vaasa. Passera's research has been widely published, and she is a sought-after keynote speaker and lecturer on contract design and simplification. She has received awards such as the European Women of Legal Tech Award in 2020 and the World Commerce & Contracting Fellowship in 2017. For more information, visit her LinkedIn profile (โ https://www.linkedin.com/in/stefania-passera-02806943/โ ) and website (โ https://stefaniapassera.com/โ ).

Paula is a lawyer with over 20 years of industry experience, including 13 years at IBM specializing in "as a Service" transactions and leading the Cloud and SaaS legal team in Europe. In 2018, she transitioned to working on the business side and currently operates her own consultancy called PaLiDa Ltd. Paula works as a legal innovation advisor to a diverse range of clients, from Fortune 500 companies to startups. She collaborates closely with Passera Designs on contract simplification and design and serves as an advisor in residence at WorldCC. Paula is recognized as a thought leader for better contracts and frequently writes articles and speaks at conferences. Her main focus is helping clients create balanced and frictionless contracts, enabling faster agreement and stronger business relationships. You can connect with Paula on LinkedIn (โ https://www.linkedin.com/in/paula-doyle-5662762/โ ).

๐Ÿš€ Join Stefania Passera and Paula Doyle on the Podcast as they delve into the intricacies of contract design and simplification. Don't miss out on this highly informative episode!